Under Armour is the latest brand to become available to the promotional products industry in Australia. Under Armour joins Nike, Puma, Adidas and Izod as major apparel brands available to the promotions industry. Under Armour is an amazing success story, started by Kevin Plank in 1996. Kevin was a college footballer (NFL) who was frustrated […]
Category: Uniforms
How to Storm up a Polo Promo
Polo’s have always been a promotional product favourite; not only for the recipient but also for advertisers. No wonder when you see the results of an Advertising Speciality Institute study that shows shirts generate on average 1,755 impressions. However selecting just any promotional polo is not a guarantee of success. The recipient has to first […]
Cutter & Buck is Back!
Cutter & Buck is back and available in the Australian promotional products market. Being a high valued, global brand they make for a high perceived promotional clothing and uniforms. Established in Seattle in 1989, Cutter & Buck effortlessly integrated urban and outdoor lifestyle wear with a timeless and modern feel. Cutter & Buck apparel combines […]
Customise Your Safety Wear Range
We all know the importance of hi vis safety wear in the workplace. We also know the value of good branding on uniforms when it comes to brand awareness, customer engagement and staff involvement. Now we have a way to achieve all this with Dye Sublimated Hi Vis Work Wear. With Dye Sublimation we can […]
What Does Richard Branson know about Uniforms
Most people in the business world believe Richard Branson knows a thing or 2 about creating a positive perception in the eyes of customers and staff alike. The King of PR has shown this once again with the launch of the new Flight Attendant uniforms for Virgin Atlantic. What Richard Branson knows all too well is that a smart, well thought […]
Use Uniforms to Revamp your Brand
I have previously blogged about the merits of a well thought out corporate uniform strategy and its impact on your overall brand. Aria’s a 2 hatted fine dining restaurant in the on Sydney Harbour has recently gone for a total revamp (click here for article), one thing to note is that a revamp of their staff uniforms is also part […]
Uniforms – The Walking Talking Billboards
If you are in the airport waiting for your flight, you can always tell who the “Singapore Girls” are. They are wearing a Sarong Kebaya in Batik Material and these are the flight attendants from Singapore Airlines. Through the colourful uniforms, Singapore Airlines wanted the people to remember that even if they are flying thousands of miles away […]