While there are many ways to promote your brand to your customers; one of the best is to be associated with them while they are having fun. Once you know the demographics of your customer base it should be easy to isolate the type of things they do for fun.
If you look at certain industries, typically “blokey” ones like Mining, Agriculture and many trades; you will find that fishing is a popular pastime amongst your clients. Fishing trips have always been a popular client appreciation event, by using branded promotional products like the ones pictured in this blog you create a team like atmosphere and deliver a long lasting promotion for your brand.
For more marketing insight from Matthew check out his blog –